Dental Marketing Motto: The Secret Recipe To Grow Referrals [Kindle Edition] Author: Joseph Preston | Language: English | ISBN:
B00JIESG28 | Format: PDF, EPUB
Dental Marketing Motto: The Secret Recipe To Grow Referrals
Posts about Download The Book Dental Marketing Motto: The Secret Recipe To Grow Referrals for everyone book with Mediafire Link Download Link The new book Dental Marketing Motto: The Secret Recipe To Grow Referrals reveals the easiest Patient Getting System that:
- transforms you into THE recognized trusted dental authority and expert in your market
- increases case acceptance and grows referrals
- and generates positive publicity to build your local celebrity status.
Let's face it...Someone who enjoys a fine meal at a restaurant will happily tell everyone about it, but a successful trip to the dentist isn't highly likely to become a topic of conversation.
It doesn't matter how pain free the procedure, how professional the doctor or how beautifully decorated the office, it just is not that likely to be talked about outside of close family and best of friends.
That isn't to say that referrals don't happen; they happen all the time. Let us put it this way. If you don't own a $5 million practice, you could be busier. You could have more patients. They are out there.
When someone is looking for a new dentist, they may well ask their friends and family for a recommendation. Referrals are just harder to come by.
Which makes it all the more important that your practice is primed to encourage referrals at every possible opportunity. You may not think it to be so but it IS possible to influence and persuade people to the point where they feel encouraged or even obliged to tell other people about your practice.
And in marketing terms, referrals are the golden ticket. The "endorsed introduction" is the number one marketing tactic...ever. Period. The end.
“I love passion and there is no one more passionate about what they do than Joe Preston and Phil Guye. And they are just dedicated to my success. And for me, not only do I want them to be successful but I want my friends to experience what Joe and Phil have done for me. It’s not even been a blimp on my radar screen. And the results have been phenomenal.”
- Dr. Jason Stoner, DDS, MS
“Joe Preston and Phil Guye are the consummate professionals. They have really used their expertise in the areas of marketing and media training and media coaching to help me convey my message in the strongest way possible to my patients. I’m glad that we did because it really helps me to this day.”
- Dr. David Scharf, DMD
“Joe and Phil and their team were very easy to work with and made writing a book for my practice very easy. Their services have helped to separate my business from our competitors. I highly recommend Joe Preston and Phil Guye and their firm DoctorBookPublishing.com.”
- Dr. Mark F. Hardison, DDS
“First thing I want to say about Joe and Phil is that they are very - I want to use the word as a doctor would say patient-centered. But they are very client-centered. Joe and Phil frame and position you and they do the framing of the marketing before the patient even arrives in your office.”
- Dr. Coury Staadecker, DDS
“Joe Preston and Phil Guye really have an interesting perspective. They see things the way the patient sees it. That’s just an incredible insight into our patients’ mind and how is it that we’re going to target that patient. What’s going to make that patient come to us when they don’t even know us. We’re on the right track with Joe and Phil and their company.”
- Dr. Ed De Endrade, DDS
“Anyone in the healthcare industry with a DDS, MD or an MBA after their name needs to read their books. Joe Preston and Phil Guye have created one of the most innovative referral and patient getting systems ever developed.”
- Dr. Steve Vasilev, MD, MBA
“If you only read one book about marketing your medical practice this year, this is the one. Phil Guye and Joe Preston are authorities on how to influence and persuade prospects and convert them into patients.”
- Dr. Kim Millman, MD, PhD Download latest books on mediafire and other links compilation Dental Marketing Motto: The Secret Recipe To Grow Referrals [Kindle Edition]
- File Size: 2170 KB
- Print Length: 230 pages
- Simultaneous Device Usage: Unlimited
- Publisher: Deep Think Media (April 3, 2014)
- Sold by: Amazon Digital Services, Inc.
- Language: English
- ASIN: B00JIESG28
- Text-to-Speech: Enabled
X-Ray:
- Lending: Enabled
- Amazon Best Sellers Rank: #233,519 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
- #11 in Books > Medical Books > Dentistry > Dental Office Practice
- #11 in Kindle Store > Kindle eBooks > Arts & Photography > Graphic Design > Commercial > Advertising
- #71 in Books > Arts & Photography > Graphic Design > Commercial > Advertising
Got to tell the truth here, I know better than to judge a book by its cover buuuuuuut when I saw a tomato with teeth and the tag line with the words, "Secret Recipe", I clicked away without even reading the description. Ironically, that weird image of the tomato/teeth stuck in my head for so long that I started to search for the title again using terms like "Dentist Tomato" and "Tomato Marketing" and it did not come up at all. Shortly thereafter, I ran across the book in my recently viewed items. To cut a long story short, I was hooked at first chapter! This book is concise, easy to read, and demonstrates some very out-of-the-box thinking when it comes to what really makes patients choose me and my practice over other nearby offices. Sales psychology and referral influence strategies normally bore me to no end but this book had me saying, "Why did I not think of that?", over and over again. Kind of a kick to my self-esteem after a while. LOL. I really appreciate how the authors understood the dental industry down to micro details and came up with clever solutions to turn what feels like industry disadvantages into leverage over my bait and switch competitors. I am very glad I bought this book, read it from cover to cover in a day and going for third 3rd round with my notepad this time. Worth every penny! I would love to hear from the authors about the thought process behind the tomato with teeth cover. Was that made to plant some type of NLP seed in my head or to stick out against the ocean of dull book covers in the same category?
By Yay Fernandez
Referrals are the life blood of my business so I really enjoyed reading their perspective. One of my favorite parts of the book is their discussion on how to influence and persuade prospective patients so that they truly get to know, like, trust and fall in love with doctors and their practices before the initial consultation. This excerpt from Dental Marketing Motto makes a lot of sense:
"Trust, Authenticity and Believability are critical elements to closing any sale such as when patients are in a position to accept or delay treatment. After conducting in depth off-the-record research interviews with a variety of patients from many different medical practices, we have found that the majority of prospective patients experience a sense of high anxiety, trepidation and nervousness when meeting with a new doctor for the first time. If a prospect is in a state of anxiety and fear during the initial consultation, this causes a road-block to the sales process and can dramatically decrease case acceptance...The challenge is: how do we create an emotional bond or connection between prospect and doctor before they ever meet?"
If you read this book, they show you how.
By Peter T Michaels
Dental Marketing Motto: The Secret Recipe To Grow Referrals Download
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